Thursday, January 14

Much sadness today

Seriously I wouldn't touch one can of Spaghetti Os today but as a kid I was all over the yummy tomatoey goodness. The Lurker would even travel with a can just in case he got hungry.  
Today we mourn the passing. Also I include a great O's commercial. You can almost make out the string.

Wis. man who created Spaghetti Os dies

DELRAN, N.J. -- The Campbell Soup Co. executive who was behind the enduring brands Spaghetti Os and Chunky Soup has died.

Donald Goerke was 83. A Campbell spokesman confirmed that Goerke died of heart failure Sunday at his home in Delran in southern New Jersey.

Goerke was marketing research director of Campbell's Franco-American line in the early 1960s when his group started dreaming up pasta in shapes that would appeal to kids. He chose the o's. They were marketed with the unforgettable tagline, "Uh-oh, Spaghetti Os."

Later, he helped introduce Chunky Soup, a hearty ready-to-serve soup that stood out from the company's traditional line of condensed soups.

The Waukesha, Wis., native worked for Camden-based Campbell for 35 years, retiring in 1990.

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